Welcome to our website! As we have the ability to list on our website (our selection changes all of the time), it is not feasible for a company our size to record and playback the descriptions on every item on our website. However, if you are an American with a disability we are here to help you. Please call our disability services phone line at 915-778-9230 during regular business hours and one of our kind and friendly personal shoppers will help you navigate through our website, help conduct advanced searches, help you choose the item you are looking for with the specifications you are seeking, read you the specifications of any item and consult with you about the products themselves. There is no charge for the help of this personal shopper for any American with a disability. Finally, your personal shopper will explain our Privacy Policy and Terms of Service, and help you place an order if you so desire.

About Us What We Offer

Welcome to New Deal Furniture!

At New Deal we've been serving the El Paso area since 1947. With 2 store locations and our own warehouse system, we display and stock the largest collection of furniture in West Texas and Southern New Mexico. We're family owned and operated right here in town, so when you need something, you're dealing with one of your neighbors and not some out-of-town company.

Our service area includes all of El Paso, Las Cruces, Alamogordo, Truth or Consequences, Carlsbad, Deming, Ruidoso, Van Horn, and Sierra Blanca. We also service the following New Mexico counties: Doña Ana, Luna, Sierra, Otero, Eddy, Lincoln, Chaves, Grant and Socorro. Texas counties include: El Paso, Hudspeth, Culberson, and Jeff Davis.

El Paso's Largest Selection

New Deal is El Paso's only multi-floor furniture showroom featuring millions of dollars in name brand furnishings, home appliances, electronics and premium bedding.

The Finest Names

Broyhill, Bassett, LA-Z-BOY, Stanley, Sealy Posturepedic, Lane, Flexsteel and more.

Immediate Delivery On Instock Items

New Deal has the largest selection of in-stock furniture on the border. In most cases if you see what you want on our showroom floor, we can deliver it to your home when you want it or we'll have it ready for you to pick up.

Exceptional Financing Offers*

At New Deal we have affordable and no credit needed financing options! ** For our no credit options, all you need is a job and valid home address and we can get you the financing you deserve.

*Offer subject to credit approval. Some restrictions apply. Ask for details.
** No Credit Financing provided by Snap Finance and Zibby.

2009 Retailer of the Year

The Arizona Home Furnishings Representatives Association (AHFRA) has named New Deal Furniture Retailer of the Year. Out of hundreds of furniture stores in West Texas, New Mexico, Arizona and Nevada the AHFRA selected New Deal Furniture as the regions number one retailer. This is a first for any El Paso furniture store!

Find what you need!

Our Virtual Store is designed to ensure your shopping experience is easy and pleasurable while you shop for all your furniture needs. At New Deal Furniture, you will find many products in the categories of Accents, Area Rugs, Baby Products, Baby Products, Bedroom, Candles, Crafts, Dining, Fireplaces, Game Room, Garden/Outdoors, Gifts, Hardware, Lighting, Living Room, Mattresses, Miscellaneous, Office, Outdoor Furniture, Personal Care, Pet Accessories, Stationery, Tableware, Top of Bed, Wall Hangings and Youth.

Gateway Location